JORDAN ENGLISH:

I’m an entrepreneur who specializes in digital transformation and works closely with dozens of investors, creators, and global brands. Though New Brave World, I’ve helped over 80 new ventures as well as established technology, sport, and entertainment properties, stay ahead of the innovation curve while building and scaling their products and shaping their offerings in partnership with the world’s most powerful marketers.

Over the last 20 years, I’ve been responsible for operations, execution, creative development, advertising products, direct sales, and strategic partnerships at several globally successful technology and media companies. Prior to founding New Brave World, I led the upstart and growth of the brand and agency business and native advertising solutions at Pulse News and its integration through the LinkedIn acquisition. Additionally, I was an early member of the brand and agency business at Outbrain and I helped brand marketers understand the mobile gaming opportunity at Scopely, the world’s most successful mobile entertainment studio.

My digital content solutions have garnered numerous creative awards including the National ADDY for Interactive Communication, of which I had the honor to be the award’s youngest recipient. I've also received various distinctions from the American Advertising Federation, The American Institute of Graphic Arts, and the Print and Image Association of America. My most creative work has been covered by The New York Times, The New Yorker, Rolling Stone, Spin, MTV, VH1, and Harvard Business Review.

I am a contributing author for various publications, a guest speaker at various technology, creative, and entrepreneurial conferences and I serve as an expert witness in publishing and media-related litigation for numerous law firms and as an advisor to hedge funds, private equity groups, and consulting firms seeking to better understand the digital transformation and its impact on their revenue and growth.

I’m diligently focused on the creators within New Brave World’s portfolio and remain extremely optimistic about what’s next with Vavel and what New Brave World is bringing to life with Reproductive Intelligence & Technologies. Both Vavel and Reproductive Intelligence are growing rapidly through a wide range of partnership deals, and like everything I focus my time on, they’ve found a way to align themselves with their partners in extremely meaningful ways. Both Companies will have an incredible impact here in the US and beyond.

Features Journal Entries:

I've spent seventeen years working with the world's most successful content creators, and each year I planned and planned to start publishing content about my journey as an entrepreneur. Nearly two decades delayed, I'm proud to be overcoming my hesitation and looking forward to seeing what this process uncovers. I journal both here and on Instagram and when permitted share the progress or learning achieved through New Brave World and its portfolio.

New Brave World’s Q1 2020 Review.

Quarter one of 2020 closed under lockdown, as COVID-19 drove the global landscape into new and isolated chaos. In this novel era, even the most skilled communicators have struggled with how to stay engaged with their communities, as morning headlines and nightly broadcasts highlight death counts, a new measurement that’s rapidly ascending across the globe. The ability to connect has never been more admirable or needed. As marketing and sales groups begin navigating our rapidly-changing landscape, communicators must take a measured and delicate approach. We all hope that a time will come when consumers emerge to normal, but data-driven marketers understand that scenario is extremely unlikely. Everything is scrambled. Old playbooks are obsolete. The world is embarking on a marathon that will take many months or years to actualize; as we collectively re-invent the future, innovation and entrepreneurship are needed more than ever.

New Brave World's Q4 2019 Review.

In the final quarter of 2019, New Brave World was thrilled to officially open ticket sales for Orchestra Nexus and New Nexus Foundation for the Renaissance's The Saint Francis Experience. Our group also announced that we were engaged on behalf of Dubai and Expo 2020 to design a new kind of musical experience called The Transcendence Experience. The concert is currently under review to provide the opening experience for attendees of the World Fair. Nothing is more encouraging for entrepreneurs than seeing years of development come to life. We know the momentum our group is experiencing would not be possible without the incredible support we've received from The United Nations Environment Program, The Food and Agriculture Organisation of the United Nations, UNESCO, The Vatican and the Dicastery for Promoting Integral Human Development, The Vatican section on Ecology and Creation, The Botanical Garden of Rome, The City of Assisi, and the Tourism Group of Italy.

New Brave World's Q3 2019 Review.

Our team spent the last part of the summer meeting with content producers who’re taking branded content to a whole new level. Fully formed shows soon to release on Netflix, Hulu, and across cable networks are being created where the talent and script literally embody every element of the brand’s marketing persona and were the stars, soon to be mega influencers, are contractually obligated to provide exclusive and extremely brand-safe promotion. A recent case study with a leading CPG marketer indicated that their test season generated over one million dollars ($1,000,000) of earned media coverage at an effective CPM of eight dollars ($8). Amazing.

Jordan English is the Founder and Managing Partner of New Brave World. English oversees strategy and creative execution from Miami and journals about business innovation and digital transformation at New Brave World’s New Learning Blog.

Featured Video:

Jordan English discusses New Brave World’s vision for 2022 and beyond.

Contributed Content:

Making Media Work: 5 Ways To Avoid Media Failures.

Although it might be tempting to pretend a media failure never happened, a single failure can be seriously detrimental to a startup or emerging media company.